Competitive Analysis and Intelligence: Complete Guide

Competitive analysis for business planning

How to research and analyze your competition for a business plan like a pro Share on facebook Share on twitter Share on pinterest Share on linkedin Share on email Contents The absolute “no-no” of a successful business is thinking that your company, product or service is so unique that there is virtually no competition for […]

Product and Service Description in a Business Plan: Complete Guide

Product and service description for a business plan

How to describe your product and service in a business plan like a pro Share on facebook Share on twitter Share on pinterest Share on linkedin Share on email Contents It’s deceiving. You’d think that this part of a business plan does exactly what it says on the tin–describe your product & service offering–right? And […]

Market Research for Business Planning: Primary and Secondary

Primary and secondary market research for business planning

How to research the market for your business idea like a pro Share on facebook Share on twitter Share on pinterest Share on linkedin Contents You know your business idea is a winner. You are motivated to make it succeed. And you are excited to get started. I get it. But it’s dangerous to jump […]

Industry and Market Analysis: Complete Guide for Business Planning

Industry and market analysis for business planning

Analyze your market like a pro with this step-by-step guide + insider tips Share on facebook Share on twitter Share on pinterest Share on linkedin Contents Don’t fall into the trap of assuming that you already know enough about your market. No matter how fantastic your product or service is, your business cannot succeed without […]

Business Plan Executive Summary: The Exhaustive Guide

Executive summary in a business plan

Everything you need to write a killer executive summary for your business plan Share on facebook Share on twitter Share on pinterest Share on linkedin Contents What is Executive Summary—and Why Should You Care? Executive Summary is the first and most important section of a business plan, providing a snapshot of the overall plan with […]

Business Plan Cover Page: Complete Guide [+ Examples]

Cover page of a business plan

Everything you need to know about business plan cover pages Share on facebook Share on twitter Share on pinterest Share on linkedin Contents You have only one chance to make a good first impression with the readers of your business plan. People do judge books—and business plans—by their covers. A quick glance at the cover […]

Business Plan Appendix Template: 55 Examples of What to Include

Appendix of a business plan

Share on facebook Share on twitter Share on pinterest Share on linkedin Contents What is an Appendix in a Business Plan? Appendix is an optional section placed at the end of a document, such as a business plan, which contains additional evidence to support any projections, claims, analysis, decisions, assumptions, trends and other statements made […]

11 Important Purposes and Benefits of Writing a Business Plan

Why business planning is important

Do you REALLY need a business plan? Share on facebook Share on twitter Share on pinterest Share on linkedin Contents The top three questions that I get asked most frequently as a professional business plan writer will probably not surprise you: What is the purpose of a business plan – why is it really required? […]